Retail
Transforming a supplier relationship into a strategic retail partnership
Retail Partnership Programs
Categorie
Retail
Dienst
Retail Partnership Programs
Kernresultaat
EUR 1.2M incremental revenue in year one
De Briefing
Wat de klant nodig had
The brand had a standard supplier relationship with a key retailer but wanted to move beyond basic listing agreements to create genuine strategic value for both parties.
De Aanpak
Hoe ik het heb aangepakt
I conducted a joint value assessment, identified shared growth opportunities in the category, and facilitated a series of strategic workshops between both leadership teams.
De Resultaten
Wat we hebben bereikt
The restructured partnership generated EUR 1.2M in incremental revenue in year one, with a joint business plan now in place for continued growth.
Kirstie helped us see our retailer not as a customer, but as a genuine partner. The commercial results speak for themselves.
Meer Cases
Consumer Goods
A co-branded product launch that redefined the category
A leading consumer goods brand partnered with a complementary brand to launch a limited-edition co-branded product. I managed the collaboration from concept through retail activation, aligning two distinct brand identities and coordinating production across multiple markets.
Food
Building a partnership strategy from scratch for a scaling D2C food brand
A fast-growing D2C food brand was fielding multiple inbound partnership requests but lacked the framework to evaluate and prioritise them. I developed a comprehensive partnership strategy that identified the highest-value opportunities.
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Plan een kennismaking om je partnership uitdaging te bespreken en te ontdekken hoe ik je merk kan helpen vergelijkbare resultaten te behalen.
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