Diensten
Co-Branding Campaign Management
From concept to shelf, I manage co-branded campaigns end-to-end. This includes creative briefing, partner coordination, timeline management, and activation planning.
“A co-branded campaign is only as strong as its execution. I manage every detail so the partnership delivers on both brand equity and commercial targets.”
De Uitdaging
Waarom merken bij mij komen
You have a partnership agreement in place, but now comes the hard part: turning it into a campaign that works. Co-branding campaigns involve coordination between two brand teams, each with their own objectives, timelines, approval processes, and creative standards.
De Oplossing
Hoe ik help
I act as the central point of coordination between partner brands, managing the co-branding campaign from creative brief through to launch and post-campaign review. This means aligning both teams on objectives and KPIs, managing the creative process, coordinating production and media timelines, and ensuring the commercial activation delivers measurable results.
Wat Is Inbegrepen
Deliverables
- Joint campaign brief and objectives alignment
- Creative direction and brand governance oversight
- Partner coordination and communication management
- Production and activation timeline management
- Retail and/or digital activation planning
- Media and PR coordination
- Campaign performance tracking against KPIs
- Post-campaign review and recommendations report
Ideaal Voor
Is deze dienst geschikt voor jou?
Brands launching a co-branded product, campaign, or experience and needing a senior, independent lead to manage the collaboration.
Klaar om te starten?
Plan een gratis kennismakingsgesprek om je merk te bespreken en hoe deze dienst je partnership doelen kan helpen bereiken.
Plan een Kennismaking