Diensten
Partnership Strategy & Development
A structured approach to identifying, evaluating, and prioritising brand partnership opportunities. I work with you to build a partnership strategy aligned with your commercial objectives, brand positioning, and target audience.
“A clear, commercially grounded strategy is the difference between a partnership that performs and one that simply exists.”
De Uitdaging
Waarom merken bij mij komen
You know partnerships can drive growth -- but where do you start? Your leadership team has flagged brand collaborations as a strategic priority, but your team is stretched, the opportunity landscape feels overwhelming, and you have seen too many partnerships deliver press coverage without commercial impact. You need more than a list of potential partners. You need a strategy that connects partnership activity directly to your brand and business objectives.
De Oplossing
Hoe ik help
I build partnership strategies from the ground up, starting with your brand positioning, commercial targets, and audience data. Through a structured assessment process, I identify the categories of partnerships most likely to drive value for your brand -- and the specific types of partners that offer the strongest strategic fit.
The output is not a theoretical framework. It is a prioritised partnership roadmap with defined objectives, target partner profiles, evaluation criteria, and clear KPIs.
Wat Is Inbegrepen
Deliverables
- Brand and market assessment
- Partnership opportunity mapping
- Target partner profiling and prioritisation matrix
- Strategic partnership roadmap
- Business case development for top-priority partnerships
- KPI framework and measurement plan
- Internal stakeholder presentation deck
- 30-day post-delivery follow-up session
Ideaal Voor
Is deze dienst geschikt voor jou?
Brand Directors and Marketing Leaders at consumer goods, retail, or food companies who have been tasked with building a partnership strategy but lack dedicated in-house partnership expertise.
Klaar om te starten?
Plan een gratis kennismakingsgesprek om je merk te bespreken en hoe deze dienst je partnership doelen kan helpen bereiken.
Plan een Kennismaking